Unleash Your Potential by Using a VA for Social Media Management
If your business isn't on social media, you're missing out on a huge opportunity to attract new customers, build brand awareness and drive sales. But if you're like most small business owners, you probably don't have the time or expertise to manage your social media accounts.
Learn how you can drop your social media worries at your VA's door - and start reaping the benefits of a consistent social media presence that drives engagement. Without lifting a finger!
How to Maximise Your Social Media Reach with a Virtual Assistant
If you're like most small business owners who struggle with social media, chances are good that you've been frustrated by low engagement rates and lacklustre results. Making you think... is it even worth the hassle?
But what if you could hire a virtual assistant (VA) to take over all of your social media responsibilities? From creating content plans and calendars, to designing and scheduling posts and interacting with your audience. Not only would you not have to make another reel ever again - you'll also begin to realise the power of social media marketing and just what you've been missing out on.
Why choose a VA to manage your social media over a "professional social media manager"?
Because a freelance VA will work for you, not the other way around. They'll be there to support you and your business goals, not tell you what to do or how many times per day you need to be posting.
If your VA does regular work for you, they'll already have a deep understanding of your business, your tone of voice, your target audience and more. They'll be able to build upon that knowledge and create something that is uniquely yours and will continue to be as you grow.
There's also the matter of a VA being considerably less extortionate--ahem-pricey than a "professional social media manager". Though no less professional, a virtual assistant with experience in social media management is like having a direct employee with experience in social media management. They will save you time and money whilst delivering real results - and they won't be profiting from fake engagement.
What's involved in social media management?
Social media management is a complex process. It requires planning, strategy, execution and analysis - all at the same time. The first thing that needs to be done is to identify your goals for your social media presence and determine how you want to achieve them. What do you want people to find out about you from reading your posts? Do you want them to learn more about your products or services? Maybe it's just about getting your name out there so that people know who you are when they need what you're offering.
The social media management tasks we can take off your plate include:
- Audit all online presence inc. social media & website
- Consulting on and creating your social media strategy (occasionally including a marketing strategy if not pre-existing)
- Creating & scheduling social media content
- Advise on content for you to record/photograph and send over for us to turn into posts and reels
- Edit and create content from existing and new images and videos
- Reply or pass on messages across all accounts
- Lead generation messaging
- Growing followings with ideal accounts
- Posting to stories on multiple platforms
- Tech support on webinars & video streaming (managing the chat, setting up the streams and handling any IT crises mid-presentation)
